Integrated Supply

Additional Seminar Choices

How Do I Compete As a Niche Player in the Integrated Supply Market?
As the Integrated Supply movement has evolved from being a "phenomenon" into a legitimate channel strategy, many smaller and specialty distributors remain confused over their role in this "new game". According to a recent distributor survey of I/S activity, smaller distributors are actively pursuing primary and secondary integrated supplier roles while discovering new challenges and opportunities for their business. This workshop explores the pressures and potential for small and niche players pursuing the integrated supply market.

Instructor: Dr. William R. McCleave, Jr. PE

Session Topics:

	Is I/S the future or a passing fad?
	Revealing results of a recent I/S survey
	The raging battle to cut customer costs
	The distribution value trough
	Segment your market and your I/S strategy
	Customer selection process for I/S product groupings
	Manufacturer options for I/S
	Developing your I/S game plan

This Workshop Will Help You:

	Assess and develop your Integrated Supply capabilities and strategy
	Identify the necessary criteria for successful Integrated Supply operations
	Identify and avoid the pitfalls associated with Integrated Supply

Who Can Benefit Most From This Program:

Executives and senior level management, sales and marketing executives, manufacturer managers, salespeople and manufacturer representatives

Those Who May Also Profit From This Program:

Branch managers, sales managers, managers-in-training

To schedule this seminar, please call WR McCleave & Associates at 704-892-4117 or email us via: bmccleave@aol.com